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The 2ndChina( Shenzhen) International Cultural Industry Fair
Time： May18-21, 2006
Venue: Shenzhen Convention and Exhibition Center
1.Theme: Creativity and Science
2.One core function:
--Promote Chinese cultural products and services to go global & Establish a platform for the match of the cultural sources and investment capital
3. Theme and Positioning
One core function:
--Promote Chinese cultural products and services to go global
Two strategic orientations:
--New concept: The alliance of "creativity" and the "manufacture industry"
--New field: The blending of "science" and "cultural contents"
Three Major contents:
--Tradition -market development for traditional cultural resources, new package for traditional culture using technology
--Modernity - achievements and opportunities for emerging cultural industry
--Future -trend-setting creativity and new concepts
Four target markets
-- Occupying domestic markets
-- Exploring overseas Chinese markets
-- Influencing markets in neighboring countries
-- Entering American and European markets
Five Magnetic-field effects
--Pooling cultural creative concepts
--Promoting exports of cultural products
--Promoting investment in cultural fields
--Furthering studies in cultural industry
--Stimulating cultural consumption markets
4. Features of the ICIF 2006
(1) High standard, unprecedented scale
The ICIF has strong supports from top leaders of the CPC Central Committee and the State Council. It is co-sponsored by Ministry of Culture, State Administration of Radio, Film, and Television, General Administration of Press and Publication, Guangdong Provincial Government, and Shenzhen Municipal Government. It is China's only State-level, international and comprehensive platform for cultural transactions. The planned exhibition area for the second ICIF reaches 105,000 square meters, 2.5 times more than that of the first ICIF.
(2) Professional, productive
The second ICIF focuses on trade and a professional exhibition. It will stage exhibitions and conventions on export of cultural products, on development and use of cultural resources, as well as cultural content products, services and projects. Professional visitors will be widely invited. Professional events such as China Export-Oriented Cultural Products Exhibition and China Cultural Industry Projects Investment and Financing Talks will be held to attract cultural industry groups, investors, buyers, dealers, and cultural funds from China and abroad.
(3) Focus on industry trends, push industry to upgrade
The second ICIF will fully display the latest achievements of China's cultural industry. It will promote the newest ideas in the world's cultural industry, reflect the latest trend of the integration between cultural and information industries, and push China's cultural industry to stronger core competitiveness. Animation, design and media industries will be the major focuses at the second ICIF.
(4) Attracting international buyers and promoting cultural exports
The second ICIF will strengthen international sales by making use of strong support from governments and funds. It will hold International Intermediaries Cooperation and Promotion Briefing, and ICIF Overseas Capital Inviting Briefing. The ICIF will also help Chinese cultural products secure overseas orders and explore international markets by making use of existing overseas networks and various databases of overseas buyers.
(5) Strong publicity and famous brand name
The ICIF is organized and runned by China's mainstream media groups. In the first ICIF, more than 6,000 reports about the fair from 161 media organizations were published during that period. Nearly 500,000 people visited the fair. The second ICIF is expected to attract more media organizations to cover the event and provides the exhibitors with full support.
5. Six Sections
The 2ndICIF sets six sections: Cultural Industry Exhibitions, Exchanges, Forums, Awards, Celebration activities, and online exhibitions.
(1). Exhibitions
China Cultural Industry Achievement Fair
China Export-oriented Cultural Products Fair
Domestically and Internationally Famous Cities Cultural Exhibition
Creative Design Exhibition
International Animation and Cartoon Show
International Game Show
Digital Movie, DTV and Information Technology Exhibition
Newspaper Management and Technology Exhibition
Digital Printing Technology Exhibition
China Handicraft and Fine Arts Exhibition
Chinese Publications Exhibition
International Higher Vocational Education Exhibition
(2). Exchanges
China Cultural Industry Project Financing Talks
China University Publications Promotion Briefing
Auction for adaption and distribution rights of radio, movie and TV dramas
Auction for Chinese curios, calligraphy, painting and arts collections
China Modern Youth Oil Paintings Auction
China Arts and Crafts Auction
(3). Forums
China Cultural Development Strategy Forum
China Cultural Industry Financing Forum
China Design Forum
China Game Industry Annual Conference
China Digital movie, DTV Industry Development Forum
China Media Management Annual Conference
Global Chinese Publication Industry Seminar
China Artworks Investment Forum and Yachang Index Seminar
Fair on Cooperation and Development of Chinese Performing Market
Forum of Schoolmasters of Chinese Polytechnics
Lectures on Appreciation of Traditional Chinese Cultural and Art Works
China (International) Tea Ceremony Forum
(4). Awards
Creativity Award for China Cultural Industry
China Cultural Enterprises Charts
China Arts and Crafts Award
Global Chinese Graphic Design Competition
Creative Design Competition for Cross-straits University Students
(5). Celebration activities
Tan Dun Symphony Concert
International Jazz Week
China Contemporary Drama Week
International Movie Week
The 2nd International Children Performance Show
Vogue party
Cosplay exchange competition
(6). Online exhibitions
Latest information about the fairs and events
Information about investment and exhibition invitation
Registration for professional visitors
Introduction of the themed forums
Search for business partners
Financing project registration and enquiry
Hotel and air tickets booking
Advertisements propaganda piece of 2006ICIF
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