China International Cultural Industry Fair

Hall No.6: International Performing Arts Hall

For more details, please visit our official website atwww.iph-icif.com. Click here to download PDF"Exhibition Promotion Manual

Exhibition and Exchange Content:

Exhibition of the image of the performance companies and groups, cooperation conference, conference and exchang of the performming programs at home and abroad, exhibition and exchange of the video & audio equipment; exchange of the performing arts talents; live classical song and dance shows etc.

Time:May18-21, 2006

Venue:No.6 Hall Shenzhen Convention and Exhibition Center

Sponsor:Shenzhen Performance Company

Shenzhen Charm Co.Ltd.

CESL Asia-Investments & Services,Ltd.

The International Performance Hall is a key exhibition hall of the 2nd ICIF, aims on not only to bring the world's best live performances to China, but more importantly, to present China's best live performances to the world. It includes the International Hall, the Hongkong、 Macao、 Taiwan Hall, the Mainland China Hall,Shenzhen Hall and the Stage Equipment Hall. The total area reaches 7500 square meters.

1. Brief introduction of the background

Through the long time fumble and adaptation under the reform and open policy, the sticking point between Chinese and the western performance market becomes very clear, this centralism manifested in the idea, the rule, the fund, the protect of the property right and such kinds of operation & management process. Since long ago, the contact channel of our cultural project and the foreign cultural market is depends on the external assignment of the government and invitation, these two ways to carry on dredges. After China enters WTO, many functions of the government will connect with the world colleague pattern, the government will change "host the culture" into " administrate the culture".

The European and American music drama and many stagecraft treasures had already passed through hundred years' history, its industry operation degree has been quite mature. China's performance market has great potential for the world, they have prepared to attempt in. But China's national excellent performance is also entering into the international market, for example: Yang Liping "Yunnan Image", acrobatic ballet "Swan Lake" of Guangzhou soldier acrobatic troupe, puppet show of Chinese puppet art theatrical troupe and so on. The world performing market is now under a new situation of gathering and development.

Let the overseas high-quality art enter in, prospers the Chines performance market; Let the Chinese national excellent performance go out, brings honor to the Chinese culture, they had already became ultimately. The ICIF provides a communication platform for the China performing arts and the international performance market, this was a opportunity for the Chinese performance industry to accurate and profoundly understands the international performance market; This is a opportunity for the Chinese stage plays to enter the mainstream society of the western developed country; This is the historical connect of Chinese culture industry and the international cultural market in the performance industry.

2. Exhibition area and content

International Hall

Purpose: Provide the opportunity for the international performance, to develop Chinese Market; Provide opportunity for the Chinese Performance, to learn and exchange.

Exhibition area: Exhibition area of music Drama ( As "sound of the music", "cat" and so on, of the famous music of Broadway); The Exhibition are of themed fairyland (for example Hollywood World Movie City "007", " Rabbit myna of Warner brothers film industry and so on); The art festival Exhibition Area (for example, the famous American "summer art festival", "Asia art festival" and so on)

Hongkong, Macao and Taiwan Hall

Purpose: Provide opportunity for the facture organizations of Hongkong, Macao and Taiwan, to enter into the mainland market; provide opportunity for the domestic manage organization and troop to learn and cooperate, and plan, package, sale the intellect.

Exhibition Area: Exhibition area of Hongkong, Macao and Taiwan.

Mainland China Hall

Purpose: Exhibit the performance businessman, item and intellect at home to the international and Hongkong, Macao, Taiwan performance businessman, manage organization, and arts festival organizer, promote the develop of Chinese Excellent National Performance

Exhibition area: Exhibition area of manage organization、Exhibition area of the groups、Exhibition Area of the national excellence、exhibition area of arts festival、Exhibition Area of Child Drama（Like the puppet play, music drama, shadow play and so on.）

Shenzhen Hall

Purpose: Make the domestics and foreign performance area get known of Shenzhen, promote the cooperation, item exchange and intellect exchange.

Exhibition Area: Shenzhen Performing Achievement Exhibition、Shenzhen Troupe、Agency、Scene Program

Stage Equipment hall

Purpose: Establish a exchange platform for the cultural communication, hardware purchase, collection of the projects of the performance businessman, organization, festival organizer at home and abroad.

Content: exhibition and exchange of dancing project design, lighting & sound equipment，and the spot dancing and singing performance.

3. Coordinated Activities

A、Themed Forum. The topic includes:

◇Strcture and Trends of Performing Arts Industry in China

◇Management and Operation of the Foreign Playhouses

◇The Management Experience of the Performing Market at Home and Abroad

◇The Operation Mode and Management Rules of the Foreign Large-scale Cultural Industry Group

◇The Plan, Operation and Management of the Foreign Famous Arts Festival. The Tip of Looking For the Investment.

◇The Management and Operation of the Small-sized Foreign Performing Groups, Troups, and the Playhouses.

◇How to Make the Complete Performing Plan.

◇Lecture on indite experience & skill, by the famous performing fictionist.

◇Lecture on the Program Manufacture, and Operation Experience, by the Famous Performing People.

B、Set a branch venue in Shenzhen Theater, hold the performance and the themed fairyland activity.

4. Participating

（1）Procedures for participating in ICIF

1. Booth booking

Eligible applicants should apply to the organizing committee for booths before Feb. 28, 2006.

2. Contract signing

The organizing committee will sign contracts with exhibitors, who are required to pay booth fee and other charges into the bank account provided by the committee within seven days after signing contracts.

3. Booth confirmation

The organizing committee will give confirmation to exhibitors within three days upon receiving payment and provide them with a copy of Exhibitors' Manual, with instructions on how to prepare for the fair.

4. Documents

Exhibitors are required to submit to the organizing committee required documents, for the purpose of compiling the show catalog and other fair publications before March 31, 2006.

(2) ICIF Schedule

Registration cut-off time: Feb28, 2006

Booth preparation: May 15 to 17

Exhibition period: May 18 to 21

Booth removal: May 22, 2006

5. The Introduction of the International Performing Manufacture Company

Shenzhen Performing Company and Macao CESL Asia Group will cooperate and set the International Performing Hall, on the purpose of exchanging the international performing program and equipment, cooperation on scheme and market, and technology communication.

Shenzhen Performing Company is directly under the Shenzhen Administration of Culture, it is the only performing organization which is authorized and can be oversea perform. It accepts and manages the matters like the foreign arts performing group perform, visit, and communicate in Shenzhen, At the same time, it accepts the domestic performance association and the artist to perform in Shenzhen.

Macao CESL Asia Group is a organization with great strength in Macao Special Zone, it has: manufacture of the fair performance, project consultant of environment-protecting construction, Administration and Operation of the establishment. Their sections of fair and performance had provided program manufacture and spread, Stage Design, Establishment Management and service for Macao Culture Center for 4 years, has more than 500 location program and international program.

6、Contact

Domestic contact:

Shenzhen Performance Company

Address: 2/F, Shenzhen Convention Hall, Shangbu Middle road, Shenzhen

Tel: 0086-755-25572976/82093233 0086-13902902603

Fax: 0086-82100206

Website:www.szyanchu.com

Email:xuyu0206@tom.com

Shenzhen Charm Co., Ltd.

Tel: 0086-755-83047713/83994962 0086-13728787236/13902952403

Fax: 0086-755-83994962

Email:poppyzuo@21cn.com