Phoenix Satellite was launched on March 31, 1996. Based on the tenet of "making the Chinese in the world become closer", it's dedicated to providing high-quality Chinese language TV programs to the Chinese people all over the world. Relying on the tremendous global market and successful expansion strategy, Phoenix Satellite has been developed into a multi-channel platform. The Phoenix Satellite TV Chinese Channel, Phoenix Satellite TV Movie Channel, Phoenix Infonews Channel, Phoenix European Channel, and Phoenix American Channel affiliated to the Phoenix Satellite have reached more than 90 countries and regions in Asia Pacific Region, Europe, America, and North Africa, via Asia Satellite 3S., Eurobird Satellite, US DIRECTV, and Echostar satellite live broadcasting platform. In addition, Phoenix Satellite possesses Phoenix Periodical and Phoenix Network, making it become a multi-media and reputable transnational group in the international society.